2016-Present: Elevated to top marketing position for leading analytics consulting company, responsible for all marketing, communications, and content strategy and execution. During my tenure, Blast has experienced more than 100% growth in revenue and staff. In 2021, I was responsible for the launch of BlastX, the company’s new experience-focused brand and solution offering. In addition, I’ve contributed to Blast becoming a Great Place to Work-Certified company and member of the Inc. 5000 list of fastest-growing private companies.

2010-2016: Led multi-business unit marketing, communications, and content for global engineering company, focused on increasing awareness, revenue, and employee engagement. My work helped the company achieve a 74% recall of company capabilities upon brand repositioning and messaging. I also led a critical change management initiative to support organizational restructure, helped roll out the company’s 2020 strategic vision, and developed “The Kleinfelder Experience” to connect employees with company purpose and work.

2004-2010: Successfully owned and operated a communications consultancy, working with diverse clients to execute strategic marketing, communications, and content. This included expert messaging, writing, and editing support. Serving a range of companies from Fortune 500 to startup, I was trusted by leading brands including ADM, Chevron, Intel, Marvell, Oracle, Polycom, and others. Specifically, I helped one long-term client increase content volume for internal and external communications by 2x.

2002-2004: Managed all corporate, marketing, and internal communications for nonprofit corporation employing people with disabilities. I helped drive positive brand awareness for our mission-focused work, 19% average annual revenue growth, and the launch of new service lines. I also served as trusted advisor to the CEO and his leadership team, supporting the execution of key employee-focused activity and events, while also representing PRIDE in the local communities.

2000-2002: Managed marketing and communications for wireless multimedia startup company. My work helped create a $25 million new market opportunity through acquisition of ShareWave by Cirrus Logic, as a result of improved internal and external positioning. I also executed a national media relations program, as well as tradeshows and events.

1996-2000: Helped enterprise software company achieve record-setting revenue and rapid business growth — from million- to billion-dollar — as part of award-winning marketing and communications team, supporting company-wide stakeholders. I also assisted with major corporate events, product launches, public relations, and internal initiatives.

1994-1996: Worked as marketing writer and communications specialist for financial services software company. I helped produce all corporate and marketing communications, led media relations and advertising with business and trade publications, and managed company’s customer database and communications.

1993-1994: Hired as an intern for energy company’s large Corporate and Public Affairs organization. Specifically, I wrote and edited articles for company magazines, employee bulletins, and other communications, as well as coordinating daily news and media coverage for executives, company management, and employees.