Senior Manager, Internal Communications

2022-2024: Served as strategic communications partner to our People and Business Technology teams, creating and executing various programs to influence the company culture and overall employee experience. Helped contribute to Samsara’s increased employee engagement score from 7.9 to 8.5, certification as a Great Place to Work company (along with numerous other employer branding awards), implementation of scalable systems and processes, and growth from $500 million to $1 billion in annual revenue.

Director, Strategic Marketing & Communications

2016-2022: Elevated to top corporate marketing and communications position for leading analytics consulting company, responsible for all marketing, communications, and content strategy and execution. During my tenure, Blast experienced more than 100% growth in revenue and staff. In 2021, I was responsible for the launch of BlastX, the company’s new experience-focused brand and solution offering. In addition, I contributed to Blast becoming a Great Place to Work-Certified company and member of the Inc. 5000 list of fastest-growing private companies.

Senior Manager, Marketing & Communications

2010-2016: Led multi-business unit marketing, communications, and content for global engineering company, focused on increasing awareness, revenue, and employee engagement. My work helped the company achieve a 74% recall of company capabilities upon brand repositioning and messaging. I also led a critical change management initiative to support organizational restructure, helped roll out the company’s 2020 strategic vision, and developed “The Kleinfelder Experience” to connect employees with company purpose and work.

Consultant

2004-2010: Successfully owned and operated a corporate communications consultancy, working with diverse clients to execute strategic internal and external, communications. This included expert messaging, writing and editing, and content development. Serving a range of companies from Fortune 500 to startup, I was trusted by leading brands including ADM, Chevron, Intel, Marvell, Oracle, Polycom, and others. Specifically, I helped one long-term client increase content volume for its communications by 2x.

Marketing & Communications Manager

2002-2004: Managed all internal and external communications for nonprofit corporation employing people with disabilities. I helped drive positive brand awareness for our mission-focused work, 19% average annual revenue growth, and the launch of new service lines. I also served as trusted advisor to the CEO and his leadership team, supporting the execution of key employee activities and events, while also representing PRIDE in the community.

Marketing & Communications Manager

2000-2002: Managed marketing and communications for wireless multimedia startup company. My work helped create a $25 million new market opportunity through acquisition of ShareWave by Cirrus Logic, as a result of improved internal and external positioning. I also executed a national media relations program, managed tradeshows and events, and oversaw positioning and brand management initiatives.

Marketing & Communications Writer / Web Producer

1996-2000: Helped enterprise software company achieve record-setting revenue and rapid business growth — from million- to billion-dollar — as part of award-winning corporate marketing and communications team, supporting company-wide stakeholders. I also assisted with major corporate events, product launches, public relations, and internal initiatives.

Marketing & Communications Writer

1994-1996: Worked as marketing writer and communications specialist for financial services software company. I helped produce all corporate and marketing communications, led media relations and advertising with business and trade publications, and managed company’s customer database and communications.

Policy, Government, & Public Affairs Intern

1993-1994: Hired as an intern for energy company’s large Corporate and Public Affairs organization. Specifically, I wrote and edited articles for company magazines, employee bulletins, and other communications, as well as coordinating daily news and media coverage for executives, company management, and employees.